BAD MMA - The origins of combat™ » Viva Channel https://www.badmma.com The BADDEST Brand on the Planet™ Fri, 24 Jul 2026 06:38:48 +0000 en-US hourly 1 Bellator inks broadcast deal in United Kingdom with Viacom-owned VIVA https://www.badmma.com/bellator-inks-broadcast-deal-in-united-kingdom-with-viacom-owned-viva.html https://www.badmma.com/bellator-inks-broadcast-deal-in-united-kingdom-with-viacom-owned-viva.html#comments Fri, 07 Jun 2013 03:30:00 +0000 BAD MMA News http://www.badmma.com/bellator-inks-broadcast-deal-in-united-kingdom-with-viacom-owned-viva.html Bellator’s broadcast reach now extends to 116 countries after inking a deal to bring tournament action to U.K. MMA fans. The Viacom-owned VIVA channel is set to broadcast Bellator MMA events starting this month with Bellator 96, which kicks off the promotion’s “Summer Series,” the promotion announced today in a press release. Bellator’s ninth season begins in September. Viacom also owns a majority stake in Bellator after a deal struck in October 2011. VIVA boasts a broadcast reach of 26 million homes and garners half its audience from the 16-34 year-old demographic, with 3.7 million young viewers tuning in monthly, stated the release.

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Bellator inks broadcast deal in United Kingdom with Viacom-owned VIVA – MMA Junkie

]]> https://www.badmma.com/bellator-inks-broadcast-deal-in-united-kingdom-with-viacom-owned-viva.html/feed 0 Bellator Announces New TV Deal, Launches Into the U.K. Market on VIVA https://www.badmma.com/bellator-announces-new-tv-deal-launches-into-the-u-k-market-on-viva.html https://www.badmma.com/bellator-announces-new-tv-deal-launches-into-the-u-k-market-on-viva.html#comments Fri, 07 Jun 2013 01:57:25 +0000 BAD MMA News http://www.badmma.com/bellator-announces-new-tv-deal-launches-into-the-u-k-market-on-viva.html Bellator MMA on Thursday announced that it is finally moving into the U.K. market with a new television deal. Bellator will begin airing its live events with Bellator 96 on June 19 on the VIVA channel in the U.K. VIVA is owned by Viacom, which is also owns Bellator and Spike TV. VIVA will air Bellator’s Summer Series events, as well as its ninth season over the fall and winter of this year. Bellator’s foray into the U.K. market increases its global reach to 116 countries and territories.

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Bellator Announces New TV Deal, Launches Into the U.K. Market on VIVA – MMA Weekly

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