Social media has become a significant part of the sporting landscape. But few, if any, professional sports match the level of interaction and personal access provided by MMA. In an individual competition in which nearly every athlete is chasing the same goal of financial success and championship glory, it’s important for fighters to provide insight into their lives in order to connect with fans and gain followings
Max Holloway laughs about skateboarding past Conor McGregor’s interview
February 24, 2021
Patricio Freire issues challenge to Max Holloway, hopes to ‘create history’ with cross-promotion
February 8, 2021
Triple Take: Who should Conor McGregor fight after UFC 257 loss?
January 25, 2021
Conor McGregor spots Max Holloway skateboarding outside, caught off guard mid-interview
January 20, 2021
Conor McGregor responds to Max Holloway, says UFC rematch ‘definitely in the pipeline’
January 20, 2021
MMA rankings report: UFC on ABC 1 aftermath
January 20, 2021
USA TODAY Sports/MMA Junkie rankings, Jan. 19: Where does big win leave Max Holloway?
January 19, 2021
Alexander Volkanovski warns Max Holloway on potential trilogy: ‘You ain’t pulling those numbers when I’m in front of you’
January 18, 2021
UFC on ABC 1 takeaways: Max Holloway blows minds in teaching Calvin Kattar a harsh lesson
January 17, 2021
UFC on ABC 1 bonuses: Of course Max Holloway earned an extra $50K
January 16, 2021
Dana White after UFC on ABC 1: Alexander Volkanovski can’t deny Max Holloway deserves trilogy
January 16, 2021