“Hey, my name is Keith.” It’s a simple introduction, but one that’s proven effective for Bellator bantamweight fighter Keith Lee as his career outside the cage has taken on an expected life of its own. Lee, 24, whose claim to fame for so long was, “Kevin Lee’s brother,” has made a name for himself in the world of TikTok. In the midst of Bellator 265 fight week, Lee’s account currently sits at over 860,000 followers – and is increasing at a rapid rate. When Lee created his TikTok account in November 2020 during recovery from an injury and staph infection, he wasn’t thinking anything would come from it. It was never his goal to become a social media influencer. So how did it happen, then
See the original post: