UFC 163: Aldo vs. Korean Zombie failed to drive much interest heading into Saturday’s pay-per-view event, which emanated from Rio de Janeiro, and that was reflected in the TV ratings for the preliminary bout broadcast on FX. The UFC 163 Prelims on FX attracted an audience of 1,000,000 viewers for the four-bout, two-hour broadcast. UFC 163 admittedly suffered from a lack of promotional attention overall with the launch of Fox’s new nationwide sports network, Fox Sports 1, and the re-branding of Fuel TV to Fox Sports 2, receiving the lion’s share of the media giant’s focus.

Originally posted here:

UFC 163 Prelims TV Ratings Suffer From Lack of Promtion and Difficult Summer Season – MMA Weekly

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